BUSINESS

Viewpoint – Global Vs Local Brand Marketing part 2

TAGs: Andan Maslo, brand marketing, ComeOn, Rebecca Liggero, Simon Burridge, Video, Viewpoint, Virgin Games

Becky Liggero sits down with Simon Burridge of Virgin Games and Andan Maslo of ComeOn!—two of the gaming industry leaders—to compare and differentiate the benefits of global and local approaches in brand marketing.

Watch the first part here.

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