BUSINESS

Perform will be snookering you tonight; Foreshore retains services of industry veteran

TAGs: Foreshore, Perform, Snooker

Stephen HendryPerform has signed a new deal with World Snooker which means the gambling industry‘s legion of sportsbooks will be able to stream even more billiards than before. The five-year-deal gives Perform the rights to offer live streaming of all World Snooker tournaments online via the liveworldsnooker.tv site. Bookmakers will be able to benefit via the company’s uber-successful Watch&Bet service.

Oliver Slipper, Joint-CEO, PERFORM commented: “We’re delighted to add the World Snooker tournaments to our portfolio of LIVESPORT events and across Watch&Bet. These platforms provide snooker with an opportunity to reach millions of fans globally and also provide an opportunity to commercialise content in regions and sectors that were not previously available.”

In all there will be around 800 snooker matches made available to sites that have signed up to Watch&Bet and it will be an added extra to any punters that enjoy the odd flutter on matches taking place over the green baize.

Elsewhere, Foreshore, a leading data centre and IT services company for the online gaming industry has retained the services of Aideen Shortt as an experienced private consultant. The company, based in one of the online gaming industry’s newest jurisdiction, Jersey, will use Shortt’s extensive iGaming industry knowledge to establish corporate awareness of the company. She will also be responsible for developing and negotiating client sales.

“We are extremely fortunate to have someone of Aideen’s calibre working with us”, said Chris Evans, CEO of Foreshore. “With her vast wealth of experience and unrivalled network of connections, she is perfectly placed to establish Foreshore as the top-tier technology and hosting provider for a wide range of egaming companies, and we look forward to an extensive and valuable contribution during her time with us.”

During Shortt’s ten years in the online gambling industry, she has worked for both operators and suppliers on a number of projects including the launch of Betfair and establishing Coral Eurobet’s online casino.

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