BUSINESS

BetClic launches French horse betting product

TAGs: Betclic, betclic everest group, BetClic Turf, Horse Racing

Irish horsesIn May, BetClic Everest extended their sponsorship deal with Olympique Lyonnais to have Everest Poker appear on the shirts of the seven-time Champions of France for a further two years, it was a move that ensured the company’s presence would be front and on one of the country’s most celebrated club teams. Now, online gaming operator BetClic, a subsidiary of the BetClic Everest Group, has launched a new horse race betting product, BetClic Turf, into the French market.

In an effort to solidify the company’s position as one of the leading operators in the French online gaming market, BetClic Turf is the company’s new online horse race betting offering which has launched on a new technological platform provided by Groupe Carrus .

BetClic is expected to embark on an online & offline media campaign which will be comprised of but not limited to: radio, TV & the equestrian press fraternity, to boost the awareness of their new horse-betting product in the French market.

Nicolas Beraud , President of BetClic Everest Group, said in a press release, “Now, with this attractive & innovative offering we aim to become the leading private operator in the French market in the horse race betting segment.”

The BetClic Turf product will be accessible via the betclic.fr/turf/ domain and will initially be offering a welcome bonus of 200 percent maxed at Euro 50.

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