BUSINESS

Bet365 joins live streaming bandwagon

TAGs: Bet365, Live Streaming, Sportsman Media Group

Without question, a major offering many operators are subsribing to in that of live interactive streaming. Australia’s Two Way has spent plenty of capital preparing for expansion which paid dividends with their Sportingbet deal. Joining other operators like Bet-at-home, Betclic, Betfair, bwin, Expekt, Interwetten and Unibet, Bet365 has jumped on the live streaming content bandwagon.

Thomas Krohne, CEO of the sportsman media group said, “Bet365 is amongst the leaders in the online sports betting industry and having them on board as a new partner shows the value of our live streaming portfolio.”

Bet365 has signed up with the Sportsman’s live streaming content, which will enable its customers complete access to a host of top tier European football matches. Bet365 customers will be exposed to an attractive offering from Sportsman that features Spain’s La Liga, Germany’s Bundesliga and several other top tier football features.

“We pleased to add the sportsman’s football content, featuring such high quality leagues as La Liga and Bundesliga, to our existing live streaming programme”, said John Coates, Bet365’s joint Chief Executive.

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