BUSINESS

The sun doesn’t always shine on TV for affiliates

TAGs: advertising campaign, gambling sites

Touch me... how can it be?

Touch me... how can it be?

The job of the affiliate used to be a piece of piss. It was a case of check out which gambling sites are spending their marketing budgets on television advertising, promote the nuts off them and spend the afternoon down the pub humming late eighties boy band classics. Apparently, though, much like the late eighties, those golden days are no more. TV may have helped build brands and traffic volumes but alas life is more complicated than that. Hold that pint. And that song… Read more.

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