Bwin.party eyeing US tilt

bwin party reports a steady revenue increase in q1 2011Bwin.party Digital Entertainment (Pwin) followed up their excusable results by stating that they’re on the way to agreeing a number of different strategic partnerships ahead of any regulation in the US. They are currently reportedly finalizing agreements in the states of California and New Jersey ahead of regulation that they believe will happen “in the near term.” Following this morning’s results call, co-CEO Jim Ryan said, “We have made the decision to target strategic partners. At federal level, we are finalising agreements with a couple of parties positioned nicely to operate in that market. In California, we are well advanced with a particular party. The same in New Jersey, consistent with where we are at a federal level.”

In terms of the OnGame Network, its sale is “on track” to be completed by the end of the current year. They aren’t looking to acquire the assets of Full Tilt Poker though – just looking to benefit from the fall out.

Ryan signaled that Pwin’s poker brands (PartyPoker, WPT, Poker Toom and Club WPT) are the best equipped to benefit from the fall out that has occurred from Black Friday. It now positions them in “numbers 1,3,5,6, and 9” in relation to entering the US market with the exclusion of “the no 1 and 2 players and Ultimate Bet and Absolute Poker.” Heady expectations indeed.

Hadn’t you heard that exploiting the failures of others is what Pwin does best? It’s the reason their poker product has seen improvements over the past half of the year. Reports that Pwin has ordered in a job lot of voodoo dolls to curse their competitors might not be too wide of the mark.